Fantasy · 2023 · Producer

Nike AI Cleat Finder

A hyper-personalized cleat finder that matched athletes to the right product by position, play style, surface, and performance need. It worked less like a quiz and more like a digital performance consultant.

What I owned

Producer
Shipped a personalization experience that turned athlete inputs into prescriptive product matches

Produced at Fantasy under NDA. Assets available to discuss on a call.

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